# Holistic AI

- **Type:** Software product
- **Website:** https://www.holisticai.com
- **Assessed by:** The Assurance Desk (Add-Venture Advisory Ltd)

A UK software platform that companies license to find, test and monitor AI systems against the EU AI Act, NIST AI RMF and ISO 42001.

## Holistic AI scores

Scored 1 to 5 on six criteria. There is no overall score.

### Help when things go wrong: 4/5

Homepage states the platform provides 'continuous audit trails, evidence collection, and compliance reporting, audit-ready from day one,' with control mapping to EU AI Act, NIST AI RMF and ISO 42001, though not independently audited.

### Qualifications of the people who do the work: 2/5

Only a single unverified sentence claims ISO 27001 compliance for databases; no SOC 2, ISO 42001 or named CISO/security lead was found, though co-founders' technical backgrounds are named.

### What it publishes about fees: 1/5

No pricing page exists (404) and no figures are published anywhere found; access is gated entirely behind a demo booking form.

### Knowledge of your sector: 1/5

Platform pages describe a generic, framework-based approach with no named sector-specific modules for financial services, healthcare or similar industries.

### Independence from what it sells: 1/5

The ISO 27001 claim is a single self-declared sentence in the privacy policy with no certificate reference, audit date or certifying body named for independent verification.

### Who carries the risk if the advice is wrong: 1/5

The public Terms and Conditions page contains no liability cap, indemnification clause or SLA/uptime commitment; it reads as generic boilerplate referencing 'Holistic AI Inc'.

## Sources for Holistic AI

Every line carries the page it was read on and the date it was checked.

- UK company registration
  - Source: https://find-and-update.company-information.service.gov.uk/company/12962678
  - Checked: 2026-07-17
- Product scope
  - Source: https://www.holisticai.com/ai-governance-platform
  - Checked: 2026-07-17
- Pricing disclosure
  - Source: https://www.holisticai.com/demo
  - Checked: 2026-07-17
- UK presence
  - Source: https://find-and-update.company-information.service.gov.uk/company/12962678
  - Checked: 2026-07-17
- Named customer case study
  - Source: https://www.holisticai.com/how-we-helped-unilever
  - Checked: 2026-07-17

## What this provider publishes

Not published means we did not find it on the firm's own pages.

- Price: Not published
- Indemnity cover: Not published
- Credentials: Published
- Independent accreditation: Published
- Client results: Published
- How it uses AI: Not published

## Strengths

- Homepage explicitly claims 'continuous audit trails, evidence collection, and compliance reporting' generated automatically for regulatory review
- Built-in framework mapping for EU AI Act, NIST AI RMF, ISO 42001 and NYC Local Law 144 with automated control mapping and gap analysis
- Founded and led by named co-CEOs with published AI ethics/ML research backgrounds (Emre Kazim, Adriano Koshiyama)
- Documented large-enterprise deployment (Unilever, 200+ audits) evidencing scale of real-world use

## Things to check

Each one carries the factual basis it rests on.

- No public pricing page is published, so buyers cannot see cost bands without booking a sales demo, making early-stage cost comparison against other vendors difficult.
  - Basis: holisticai.com/pricing returns a 404 error and third-party listings (TrustRadius, SoftwareFinder) confirm pricing is quote-only via demo request, https://www.holisticai.com/demo
- The only security certification claim found (ISO 27001) is a single sentence in the privacy policy about database infrastructure, with no certificate, audit date or certifying body named, so it cannot be independently verified.
  - Basis: https://www.holisticai.com/privacy-policy states only that 'databases are cloud-based and comply with ISO 27001'; no SOC 2, ISO 42001 or named auditor was found elsewhere on the site
- The public Terms & Conditions page refers to the operating entity as 'Holistic AI Inc' despite the company being UK-registered as Holistic AI Limited, and contains no liability caps, indemnification terms or SLA/uptime commitments.
  - Basis: https://www.holisticai.com/terms-conditions

## Where this firm appears

- [Can the firm that prepares you also certify you?](https://theassurancedesk.com/best/certification-seeking)
- [Does the EU AI Act apply to a UK firm?](https://theassurancedesk.com/best/eu-ai-act-exposed)
- [How do you change your data protection provider?](https://theassurancedesk.com/best/switching-provider)
- [Compare providers](https://theassurancedesk.com/compare)

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**Scope.** The Assurance Desk covers data protection, AI governance and cyber security in the United Kingdom and the United States. It scores providers in both: UK-facing firms, and firms based in the United States. Every provider scored so far was selected for data-protection, AI-governance or security-assurance work. Where a page describes law, it names the country that law applies in.

**Who publishes this.** The Assurance Desk is published by Add-Venture Advisory Ltd, company number 11854524, registered in England and Wales. The same owner runs Avouch, a marketing agency that sells AI visibility services to firms of the kind this site covers. That is a conflict of interest, and it is disclosed here.

**Corrections.** If you represent this firm and something here is wrong or out of date, email hello@theassurancedesk.com with the evidence.
